Proje Detayları
Audi Virtual Reality Test Drive Experience
An Innovative Approach
We developed a unique Virtual Reality (VR) Test Drive Experience for Audi. This project reinterprets Audi's innovative and technological spirit in the virtual reality world. This platform, which transforms showroom visits into an unforgettable experience for customers, offers the opportunity to explore Audi's new e-tron model in the Norwegian fjords.
A Realistic Virtual Experience
Users can experience realistic test drives of Audi vehicles using specially designed VR headsets and simulators. This experience allows users to feel Audi's superior driving dynamics, comfort, and performance in environments simulating different geographies around the world. For example, it's possible to take a virtual journey through Norway's stunning fjords in an Audi e-tron.
Harmony of Technology and Design
This project combines the latest VR technology and interactive simulations in an environment reflecting Audi's elegant design language. Users are immersed in an intense driving sensation, supported by real-time graphics and sound effects. With VR headsets and the software we developed, users experience a nearly lifelike experience in Audi vehicles. This becomes much more than just a test drive.