İGSAŞ - "In the Footsteps of the Soil" 50th Anniversary Key Visual Works
Creative
Proje Detayları
Project Description:
İGSAŞ, one of Turkey's largest industrial enterprises and a powerhouse in Turkish agriculture, celebrates its 50th anniversary. Inspired by the motto "In the Footsteps of the Soil," we designed key visual elements for İGSAŞ. This project aimed to create visuals that reflect the brand’s half-century of experience and the power of the soil. Our goal was to express İGSAŞ's commitment to its past and its vision for the future with a strong and meaningful visual language.
Concept Development:
As part of the project, we developed a concept and theme aligned with the motto "In the Footsteps of the Soil." This process considered İGSAŞ’s 50-year history, achievements, and goals for the future. The themes of soil, nature, and agriculture were blended with İGSAŞ’s values to create a visual narrative.
Visual Design:
We designed key visuals that reflect İGSAŞ's values and 50-year legacy. These designs highlight the brand’s professional and innovative identity while also paying homage to İGSAŞ's deep-rooted history. The color palette, typography, and visual elements were carefully chosen to align with the project’s theme.
Technical Optimization:
During the design process, technical optimizations were made to ensure the visuals’ compatibility across various platforms. The visuals, prepared in high resolution and multiple formats, were optimized for seamless use in both digital and printed materials.
Effective Content Presentation:
The visual content created to celebrate İGSAŞ's 50th anniversary clearly showcased the brand’s position and expertise in the industry. The visuals were designed to effectively convey İGSAŞ’s story and values.
Result: A Half-Century of Success and an Innovative Future
The 50th anniversary key visual works we created for İGSAŞ successfully expressed the brand’s half-century success story and its forward-looking vision with a strong and meaningful visual language. Our project contributed to İGSAŞ’s impactful representation across digital and physical platforms.
